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Your opportunity to work with one of the top Scaling Up coaches in the world

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People challenges impact your happiness and can be either a source of…

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Strategy challenges are indicated by a slowing down in top-line…

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Execution challenges surface when your increasing revenues not…

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Revenue is vanity, profit is sanity and cash is king. Cash is the oxygen that…

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Scaling Up and
A Player Advantage

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“Nobody has achieved peak performance in any field without a coach. As you look to Scale Up your business, I highly recommend you engage one of our top certified Scaling Up Coaches—Rick Crossland. He is an expert in the key growth drivers of People, Strategy, Execution and Cash. In fact, as the author of The A Player he is an authority in growing and recruiting top people.”


How Scaling Up Works

As a growth-company leader, you know what it’s like to reach a point when you actually dread adding another customer, employee or lacation. You feel like they are just adding more weight to an ever-heavier anchor that you are dragging up the hill. To make things worse the added revenues that should have turned into more profitability have not.

Scaling Up Coach, Rick Crossland can show you how to overcome these challenges by using the Scaling Up Methodology™.

Challenges of Scaling Up a Business

This methodology includes, but is not limited to:

  • Creation of a sustainable company culture
  • Development of a solid business strategy, using the One-Page Strategic Plan™
  • Execution of the plan using tools such the Rockefeller Habits Checklist™
  • Exclusive cash acceleration strategies

Schedule an initial conversation with Rick Crossland who will evaluate where your company stands and help you understand exactly how the Scaling Up Methodology™ can help your growth-company.

Want to Improve your Business?

Schedule a conversation with Rick Crossland

Scaling Up Certified Coach Rick Crossland

Meet Rick Crossland

Certified Scaling Up Coach

As a Certified Scaling Up Coach, Rick assists growth companies with the development of the One-Page Strategic Plan and implementation of the Four Decisions™, based on the book Scaling Up by Verne Harnish.

With this executive leadership certification, Rick focuses primarily on the development of chief executives and their executive teams of $10M to $500M growth companies.

The One Page Strategic Plan is the culmination of the four critical business decisions (People, Strategy, Execution, Cash) that growth companies must get right to maximize their revenue, profit and time. The One Page Strategic Plan will help you and your management team become aligned, focused, and accountable, working with purpose toward common goals.

Rick’s goal for each of his clients is to build a healthy company growing at consistent annual rate of 20% or more with strong net income and cash generation.


Praise for Rick Crossland

“Very specific and very readable, The A Player is your strategic guide to transforming solid players into champions! The brilliance of Crossland’s book is that it’s for any employee who wants to be a top performer as well as any manager who wants to transform B or even C Players into A Players. It will help your organization achieve the performance you have versus the performance you want. Excellent!”

Marshall Goldsmith

World’s Foremost Executive Coach and Bestselling Author

“Safelite AutoGlass is a company whose record-setting performance is fueled by our people. We strive to be a great place to work, with impactful leaders and talented individuals … the A Players. This book is a great catalyst to engage people to be their best. It offers a unique perspective on “what the CEO wants you to know.” I recommend it to anyone wishing to be a high performer and challenge his or her team to achieve new heights.”

Tom Feeney

President and CEO, Safelite AutoGlass

“Topgrading is all about hiring only A Players, and Crossland’s book is a wonderfully practical manual to guide A Players to remain A Players, and it’s for anyone aspiring to be an A Player. Implicit in the book is a mini-MBA degree showing how A Players achieve great results. We at Topgrading, Inc. will use this book when coaching managers to move up to the A Player designation!”

Brad Smart

Founder and CEO of Topgrading and Bestselling Author

“Winning in business is all about unleashing the incredible power of people. The A Player is recommended reading for any company that wants to be filled with high performers. Fantastic!”

Jack Stack

CEO of SRC Holdings Corporation and Bestselling Author of The Great Game of Business and A Stake in the Outcome


Schedule a conversation with Rick Crossland